Simone Biles isn’t just one of the greatest gymnasts of all time — she’s a global icon of talent, discipline, and perseverance. From her humble beginnings to becoming a multi-millionaire athlete, Biles has shown the world that success isn’t just about medals, but also about smart financial growth. As of 2025, Simone Biles’s net worth is estimated at around $25 million, built through her gymnastics career, endorsements, media deals, and entrepreneurial ventures.
From Houston to History-Maker
Born in Columbus, Ohio, and raised in Houston, Texas, Simone Biles discovered gymnastics at a young age during a daycare field trip. Her natural talent was undeniable, and by age eight, she was already training at an elite level.
Biles rose to fame after her breakout performance at the 2013 World Championships, where she won multiple gold medals. Her dominance continued at the 2016 Rio Olympics, where she took home four golds and one bronze, instantly becoming a household name.
That Olympic success not only brought her fame but also opened doors to lucrative sponsorships and brand deals that became the foundation of her fortune.
Gymnastics Career: The Launchpad of Wealth
Although gymnastics isn’t typically known for massive prize money, Biles’s unmatched success has made her one of the highest-paid gymnasts in history.
At major competitions such as the Olympics and World Championships, athletes earn modest cash prizes, but the real money comes from sponsorships. With 37 medals (including 23 World Championship golds), Simone has achieved an unparalleled record, making her an invaluable name for global brands.
Her consistency, charisma, and message of empowerment have turned her into a brand beyond the sport — one that appeals to audiences of all ages.
Endorsements and Sponsorship Deals
After her Olympic victories, Simone Biles became a marketing powerhouse. She has partnered with several top-tier companies, including:
- Athleta – Her most significant partnership after parting ways with Nike. Athleta aligns with her values of women’s empowerment and mental health awareness.
- Visa – One of her earliest corporate sponsors during her Olympic debut.
- Uber Eats – Known for her lighthearted commercials alongside other celebrities.
- Kellogg’s, Hershey’s, United Airlines, and Oreo – Brands that featured her in major advertising campaigns.
These endorsement deals have earned her millions annually, often outpacing her earnings from gymnastics. Her authentic and positive image helps her maintain long-term brand value.
For a deeper look into her partnerships and career, visit Athleta’s official page.
Media Appearances and Public Image
Simone Biles’s fame extends far beyond the gymnasium. She’s been featured in numerous television shows, documentaries, and interviews, including Dancing with the Stars and The Ellen DeGeneres Show.
Her autobiography, “Courage to Soar,” became a bestseller, sharing her inspiring journey and struggles. She also starred in the Facebook Watch series Simone vs Herself, which gave fans an intimate look at her life and career.
Each media appearance not only enhances her public profile but also adds to her income through royalties and licensing deals.
Business Ventures and Investments
Like many top athletes, Simone has invested her earnings wisely. She’s an advocate for financial literacy and has reportedly invested in small businesses and lifestyle brands.
Her partnership with Athleta is more than an endorsement — it’s a collaboration. Together, they launched The Simone Biles Collection, a line of athletic wear celebrating strength, confidence, and body positivity.
Simone has also expressed interest in mentoring young athletes and promoting mental health initiatives, aiming to create a legacy that goes beyond sports and money.
Real Estate and Lifestyle
Simone lives in Texas with her husband, NFL safety Jonathan Owens, and their home reflects her success. Her luxurious Houston-area residence reportedly includes a large outdoor pool, spacious gym, and designer interiors.
Despite her wealth, Biles is known for being grounded and practical. She often shares glimpses of her everyday life on social media — including training, traveling, and relaxing with her family and pets.
Her financial discipline and lifestyle choices prove that success doesn’t have to come with extravagance; it can be about stability, happiness, and purpose.
Mental Health and Brand Power
One of the most defining moments in Simone’s career came during the 2020 Tokyo Olympics, when she withdrew from several events to focus on her mental health. While the decision sparked global debate, it ultimately strengthened her public image.
Her openness about mental health inspired millions and redefined what strength truly means in professional sports. Brands supported her decision, proving that authenticity can enhance — not harm — an athlete’s market value.
That bold move transformed her into not just a sports icon but a cultural symbol of courage and humanity.
Awards and Recognition
Beyond her medals, Simone Biles has received numerous honors that recognize her impact both inside and outside the gym:
- Presidential Medal of Freedom (2022) — The highest civilian award in the United States.
- Time 100 Most Influential People — Featured multiple times for her advocacy and excellence.
- ESPY Awards — For Best Female Athlete and Best Olympic Performance.
These accolades enhance her brand visibility and contribute to long-term opportunities in media, business, and public speaking.
Simone Biles Net Worth Breakdown
Here’s a rough estimate of how Simone Biles’s $25 million net worth is distributed:
- Gymnastics career earnings: ~$2 million
- Endorsements and sponsorships: ~$15 million
- Book, media appearances, and royalties: ~$3 million
- Business ventures and investments: ~$3–5 million
- Real estate assets: ~$2 million
Her financial success is the result of consistency, authenticity, and diversification — all essential traits for any modern-day athlete.
What’s Next for Simone Biles?
Even after years of dominance, Simone Biles isn’t slowing down. She continues to compete, mentor young gymnasts, and advocate for mental wellness. Her brand continues to grow, not just in sports but across fashion, fitness, and media.
In the coming years, we can expect more collaborations, media ventures, and social initiatives — all of which will continue to elevate her influence and wealth.
For fans who want to stay updated on her latest projects and achievements, you can check her active updates and advocacy posts on Athleta’s website.
Conclusion
Simone Biles’s net worth of $25 million reflects far more than financial success — it represents dedication, resilience, and smart career choices. From a young girl in Texas to an international icon, she has built an empire grounded in authenticity and empowerment.
Her story is proof that success doesn’t happen overnight — it’s built through passion, hard work, and the courage to stay true to yourself.
Simone Biles is more than a champion gymnast — she’s a businesswoman, role model, and inspiration for generations to come.
